Communication flop of the month

Communication flop of the month

Over the weekend of April 27–29, 2018, TSB, one of Britain’s largest banking providers, was caught in a communications nightmare when an IT ...

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The changing faces of data privacy

The changing faces of data privacy

You may have noticed over the last week that Facebook asked you to update your personal settings. If you haven’t, let me explain why. By A...

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Top agencies in the UK

Top agencies in the UK

Stone Junction has been spotlighted as an agency to watch, following the release of PRWeek's UK Top 150 Consultancies 2018. The agenc...

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Giving colour theory the green light

Giving colour theory the green light

In 2015, a viral photograph of “the dress”, divided the population. The image raised a question about how we see and interpret colour. Was i...

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Put your SEO trousers on first

Put your SEO trousers on first

You wouldn't put your shoes on before your trousers, so why write web copy before you've considered search engine optimisation (SEO)...

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GDPR-friendly forms

GDPR-friendly forms

The General Data Protection Regulation (GDPR) is complicated, but ensuring your e-mail marketing activity is compliant doesn’t have to be. ...

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Writing in parallel

Writing in parallel

Working on interesting and thought leading articles, particularly in response to timely news stories or events can result in some common g...

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Learning from Liberty Media

After Wetherspoon deleted its social media accounts this week, you’d be forgiven for wondering whether your company really needs to be activ...

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Why did Wetherspoon #DeleteFacebook?

Why did Wetherspoon #DeleteFacebook?

In light of the national pub chain JD Wetherspoon abandoning Instagram, Twitter and Facebook, brands are questioning whether the move is a b...

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After the coverage appears

After the coverage appears

A huge part of what we do at Stone Junction is generating media coverage for our clients. But, the final destination of a piece of coverage ...

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Bless the telephone

Bless the telephone

Billions of lives have been reshaped by the mobile phone. We carry them everywhere. They’ve become our maps, music players, games consoles, ...

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Business cards 101

Business cards 101

In the film American Psycho, a classic scene shows a group of Wall Street stockbrokers comparing the quality of their business cards. Thi...

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The digitalisation of B2B PR

The digitalisation of B2B PR

Did you know that, with a bit of simple software automation, you can set up your appliances so that your coffee machine turns on as soon a...

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Online discussion forums — branching out

Online discussion forums — branching out

Gaia Online, a community for gamers, is one of the most popular online discussion forums. It has over 26 million members and more than 2 bil...

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How to get business with the world’s happiest countries

In the 2018 World Happiness Report , Finland, Norway and Denmark were named as the top three happiest countries in the world. But before w...

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Adding it up: the benefits of social advertising

As Facebook continues to deal with the backlash from the Cambridge Analytica scandal, many sceptics believe they will ride the news agenda ...

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Just a nudge

Just a nudge

Nudge Theory is the idea of using indirect suggestions and positive reinforcement to influence behaviour. Behavioural psychologists, polit...

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The dangers of out of date web content

The dangers of out of date web content

Although the phrase content marketing is something of a buzzword, the reality is, this inbound marketing practice is both remarkably wide...

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The Facebook furore and crisis management

The Facebook furore and crisis management

Unless you’ve been living under a very dense rock for the past few weeks (and who could blame you for wanting to?), you’ll no doubt have he...

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