You don’t need to imagine them naked

Guest speaking at trade shows and events doesn't have to be scary
How to look confident when public speaking, without the clichés

Glossophobia, or the fear of public speaking, is the number one fear worldwide, ranking above fears of death or heights. However, it doesn’t have to be that way. Speaking opportunities at industry trade shows and conferences provide an opportunity to position your company as an acknowledged leader in the sector — and you shouldn’t let your fears get in the way.

Jade Sammons, senior account executive

We’ve heard the clichés, imagine your audience naked, and practice your speech in front of the mirror, but you actually need nothing more than a window and a tennis ball. Trust me.

The Johari window is a psychology technique, but for public speaking, it essentially illustrates that the audience doesn’t know your exact presentation or speech. Only you, and maybe a select number of colleagues, truly know what you’re meant to say. So, if you have a brain freeze, forget to mention something, or get things wrong, your audience will be none the wiser.

Now, what about the tennis ball?

As you’re standing in front of your audience, imagine a tennis ball hanging on a string about an inch above your head. Stand up straight and get the top of your head to touch it. Not only are you standing taller and looking more confident, but studies show that your posture can affect how powerful and confident you feel.

Thankfully, with the ball and window techniques, you don’t need to mentally undress anyone in your audience to get through your speech.

If you do need support to deliver a speech, or you need help securing a speaking slot at an industry trade show, speak to the experts at Stone Junction on +44 (0)1785 225416 or email

Jade Sammons

Stone Junction is a cool technical PR agency based in Stafford. We work for all sorts of businesses, with a particular focus on technology, technical and engineering companies. We like being sent cake and biscuits by clients, journalists and prospects.

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