Top five tips on creating the perfect infographic

Top five tips on creating the perfect infographic

It was said in ancient Egypt that the god Thoth created writing to make the Egyptians wiser and strengthen the memory. Hieroglyphics combine...

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Why choosing the wrong PR agency could cost your company €20M

You probably know what the GDPR (General Data Protection Regulation) is. If you don't, the simple version is that it's a new set of...

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Industry 4.0: Why your positioning is wrong

Industry 4.0: Why your positioning is wrong

I recently read this description of a common writing faux pas while searching for examples of mixed metaphors: "In Garner's Modern ...

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Keeping it ethical

Keeping it ethical

This month, the UK’s press was shaken by the news that media mogul Max Clifford had passed away. Clifford has been credited for rewriti...

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Learn from these mistakes

Learn from these mistakes

It’s reported that, each year, John Lewis spends around £7 million producing and marketing its Christmas advert.  While this usually pays of...

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Preparing your 2018 awards calendar

Preparing your 2018 awards calendar

Winning awards isn’t about cracking open champagne or donning black tie. Industry awards are an ideal way to benchmark your achievements aga...

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International business meeting? Remember this one thing…

International business meeting? Remember this one thing…

If you mention the words Sean Bean to anyone in the UK they will instantly refer to the famous actor. However, to anyone who understands Iri...

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Channel 4 should lead the charge out of London

Channel 4 should lead the charge out of London

Reports suggest that changes in the law could force Channel 4 to relocate its headquarters outside of London. The news comes after the ...

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You don’t need to imagine them naked

You don’t need to imagine them naked

How to look confident when public speaking, without the clichés Glossophobia, or the fear of public speaking, is the number one fear wo...

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Made Smarter: What does it mean for PR?

Made Smarter: What does it mean for PR?

According to the Made Smarter review, industrial digitalisation could be worth £455bn to Britain’s manufacturers. The Government review set...

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Vimeo marketing – is it worth it?

Vimeo marketing – is it worth it?

Which is better, DC or Marvel? Whichever you chose, there is inevitably someone near you at this very moment that would disagree and proclai...

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