How would it make you feel if Coca Cola used the infamous Comic Sans typeface for their branding? What kind of thoughts would it evoke? Here...
You can spend hours perfecting your website, but the reality is 55 per cent of visitors spend fewer than 15 seconds on a single page. Here,...
Our bnrias are eeterxlmy pwureofl. As lnog as the frist and lsat lteter of ecah wrod in a snntceee are ccorert, the leretts in the mdlide ca...
Stone Junction
Subscribe via e-mail
Popular Posts
-
One of the biggest mistakes business owners make when trying to run their own PR campaigns is contacting journalists at the wrong time. You ... -
Trade shows can be a daunting prospect for any business, and much like McDonald’s chips — if done incorrectly — it can often leave a bad... -
“So, this is called a CMS,” explained my new media director, way back in 2005. “It’s the future, it means that one day, anyone will be ab... -
As a public relations junkie, sorry practitioner, I’m often approached by firms who want to generate publicity for their products or service...
-
You wouldn't put your shoes on before your trousers, so why write web copy before you've considered search engine optimisation (SEO)... -
Google Analytics is a great method of tracking how external customers interact with your website. But, how do you ensure you aren’t tracking...
-
Marketing writer and speaker Thomas Barta recently published an article on Marketing Week that has got the rusty cogs in our brains turn... -
Nothing says ’holidays are coming’ quite like Christmas advertising — in some cases, literally. Although we love getting the ‘festive fe... -
Add caption Everyone wants to be a part of the social media phenomenon. If you don't, you should seriously reconsider. It's the ... -
We’re all on social media. Well, maybe not everyone. According to the Global Web Index (GWI), 67 per cent of the UK population owns a...
From the archive