This picture looks a bit future-y The future of marketing and technology PR is content driven – not only because content is important ...
Do you have an elevator pitch? Do you even know what an elevator pitch is? No shame if you don’t, but if you do, you will probably find it’...
Stone Junction
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Donald Trump hit the headlines again earlier this year by revealing the winners of his own, highly anticipated, Fake News Awards on Twitter ...
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Sesquipedalian: someone who overuses big words, when there’s no real need. If someone gives a sesquipedalian speech, they are probably usi... -
It wasn't a long time ago that if you wanted to speak to a business, make an enquiry or lodge a complaint you had to either write a lett...
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Hairdressers get their hair done at their own salons, car salesmen drive their dealer’s cars and Tesco gives surplus food to its staff. It’s... -
In 1950, the Turing test, an assessment of a machine’s ability to exhibit intelligent behaviour was developed. Over 60 years later, there is...
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Although the phrase content marketing is something of a buzzword, the reality is, this inbound marketing practice is both remarkably wide... -
What began as a day of childish pranks and tomfoolery, April Fool’s Day has firmly transitioned into the PR and marketing arena. With the ... -
In the film American Psycho, a classic scene shows a group of Wall Street stockbrokers comparing the quality of their business cards. Thi... -
As Facebook continues to deal with the backlash from the Cambridge Analytica scandal, many sceptics believe they will ride the news agenda ...
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Did you know that, with a bit of simple software automation, you can set up your appliances so that your coffee machine turns on as soon a...
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