This picture looks a bit future-y The future of marketing and technology PR is content driven – not only because content is important ...
Do you have an elevator pitch? Do you even know what an elevator pitch is? No shame if you don’t, but if you do, you will probably find it’...
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In 2014, Google posted a fictional job advert for a ‘Pokemon master’ accompanied by a Google Maps game asking players to explore the map... -
One of the biggest mistakes business owners make when trying to run their own PR campaigns is contacting journalists at the wrong time. You ... -
Last week Stone Junction welcomed Escherman’s Andrew Bruce Smith for another digital training session. During the workshop, Andrew introduce...
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When starting in a new field, hitting the ground running relies on a little personal preparation. One place many new starters can put their ... -
Nothing says ’holidays are coming’ quite like Christmas advertising — in some cases, literally. Although we love getting the ‘festive f... -
Supermarket giant, Morrisons, is the latest household name that has been subject to fines due to breaking e-mail marketing laws. The company... -
Courtney Maggs-Jones This is a guest post from Courtney Maggs-Jones of publisher JLD Media. The views presented are his alone and not nec... -
Trade shows can be a daunting prospect for any business, and much like McDonald’s chips — if done incorrectly — it can often leave a bad... -
The word Blog. Written in a way that looks a bit engineering-y. Regular readers will remember that a couple of weeks ago I asked for e... -
It’s time to deck the halls, delve into the mince pies and loosen your belt buckle in time for the turkey and stuffing. As Noddy Holder wo...
