Today is a short break from our miniseries on media training, which seems to have been received very well judging by the responses and web s...
Following yesterday’s guide to preparing for a media interview, toady’s post is dedicated to the next step; handling difficult questions. ...
Often clients ask for a little ad-hoc media training before I take them to meet a journalist or before they are interviewed either over the ...
Have you ever seen Quentin Tarantino’s 1994 opus Pulp Fiction? Did you leave the cinema, or turn off your TV, wondering what was in the damn...
In a week where the media news has been dominated by who is where and what they are doing there, thanks to the launch of Facebook Places , w...
The last few weeks have seen some interesting additions made to Twitter. The social networking site has added ‘who to follow’, ‘also followe...
You are now doubt aware of the kerfuffle that has surrounded the launch of Tony Blair’s autobiography and his donation of the advance and gl...
“How to deal with colour separations” is by far the most common search term used by visitors to this Blog from Google. Most of these visitor...
Have you ever wished you could automatically re-Tweet every mention of your brand name on Twitter, or every mention of your particular niche...
There has been a rash of office moves this week, with a number of publications in the engineering and building sectors moving home. Perhaps ...
The customer is always right, right? To prove it a famous UK bank once founded its entire marketing campaign on the fact that it liked to sa...
A client recently recommended an up to date book about search engine optimisation that I thought I would pass on to all of you. It’s called ...
You've probably heard me preaching from my pedastal on about supporting the UK trade press before. Normally, I'm suggesting you eith...
Following a conversation with a client a couple of days ago, in which we discussed the fundamentals of on-page SEO for technical companies ,...
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