Nothing says ’holidays are coming’ quite like Christmas advertising — in some cases, literally. Although we love getting the ‘festive fe...
Trade shows can be a daunting prospect for any business, and much like McDonald’s chips — if done incorrectly — it can often leave a bad...
There was once a time — 18 months ago — when posting engaging online content was as simple as a well-placed dog meme or an inspirational q...
So, you’ve just launched your own business *fires celebratory confetti cannon*. You’ve watched at least four episodes of Dragons Den , ...
The year is 2033; velour tracksuits have made an unfortunate comeback, easyJet can send you to Mars for just over a fiver and Artificial...
I found Stone Junction after looking at a list of the best 100 employers in Staffordshire. I wanted to understand what PR work entailed...
Posting on Instagram used to be as simple as taking a heavily filtered photograph and pressing ‘share’; but with the introduction of Insta-...
Exaggeration is the official language of the internet; and when it comes to social media espionage and their oddly accurate adverts, it’...
Most of us would rather Google didn’t check our online search history; but for a media-savvy business owner or anyone downloading...
We’re all on social media. Well, maybe not everyone. According to the Global Web Index (GWI), 67 per cent of the UK population owns a...
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One of the biggest mistakes business owners make when trying to run their own PR campaigns is contacting journalists at the wrong time. You ... -
Trade shows can be a daunting prospect for any business, and much like McDonald’s chips — if done incorrectly — it can often leave a bad... -
“So, this is called a CMS,” explained my new media director, way back in 2005. “It’s the future, it means that one day, anyone will be ab... -
Google Analytics is a great method of tracking how external customers interact with your website. But, how do you ensure you aren’t tracking...
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Nothing says ’holidays are coming’ quite like Christmas advertising — in some cases, literally. Although we love getting the ‘festive fe... -
As a public relations junkie, sorry practitioner, I’m often approached by firms who want to generate publicity for their products or service...
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Marketing writer and speaker Thomas Barta recently published an article on Marketing Week that has got the rusty cogs in our brains turn... -
I’ve been writing about the minutiae of Blogging on this site for a while now. However, it occurred to me over the weekend that there may we... -
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Add caption Everyone wants to be a part of the social media phenomenon. If you don't, you should seriously reconsider. It's the ...
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