The future of marketing: What do I need to know?

The future of marketing: What do I need to know?

This picture looks a bit future-y The future of marketing and technology PR is content driven – not only because content is important ...

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The power of the Elevator Pitch

The power of the Elevator Pitch

Do you have an elevator pitch? Do you even know what an elevator pitch is? No shame if you don’t, but if you do, you will probably find it’...

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SEO Challenge

SEO Challenge

"The Alan Titchmarsh of SEO" At Stone Junction we view good SEO a bit like tending to a garden: you have to keep up regular...

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The French can turn off, why can't we?

The French can turn off, why can't we?

Mmmm... French fries. The debate surrounding work and rest was raised again recently, as a new labour agreement between unions in France...

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LinkedIn etiquette? Don’t mind if I do!

LinkedIn etiquette? Don’t mind if I do!

How do you correctly eat spaghetti? Possibly the biggest LinkedIn story of the year comes from the realm of nasty. When a young communi...

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 The vandal mayor

The vandal mayor

As fake as these eyelashes Local media was taken by storm these past few days as a fake Stafford mayor by the name of James Billington ...

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Twitter ban in Turkey – a futile exercise?

Twitter ban in Turkey – a futile exercise?

Would an internet ban truly work? A week ago Twitter became Turkey’s public enemy number one. Prime Minister Erdogan decided that ‘Turke...

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Do you want to eat cake? We’re recruiting!

Do you want to eat cake? We’re recruiting!

We love all cake, but chocolate is our favourite In the last few years the national media agenda has focused on the effects of the finan...

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Preparing for a technology PR crisis

Preparing for a technology PR crisis

Would you be a Sandra Bullock or a George Clooney? Technology PR folk should live in fear. Hold on, we don't normally write stuff...

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Could you become truly portable?

Could you become truly portable?

In French, "portable" means mobile phone For years now we've dreamed of making technology entirely portable. Unfortunately...

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Why you should just start e-mail marketing

Why you should just start e-mail marketing

Ready for the gym? If, like me, you could do with visiting the gym more often, you will empathise with a blog post published today by J...

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Yahoo to block Facebook and Google

Yahoo to block Facebook and Google

Blocks - not always fun Yahoo has this week announced that it will prevent customers logging into its suite of products using Facebook a...

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Marketing data: small is the new big

Marketing data: small is the new big

Do you have all your data eggs in one basket? You've all heard the phrase – ‘think big, pack small’. And, if you travel on budget ai...

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How to get international social media right

How to get international social media right

Unlike beer, social media is not always international If your company deals with international clients and would like to improve its com...

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Learning from a PR titan

Learning from a PR titan

The giant Panda is a titan in his own way A couple of months ago one of my colleagues attended a seminar where the keynote speaker was 9...

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21 Ways to Manage the Stuff that Sucks Up Your Time

21 Ways to Manage the Stuff that Sucks Up Your Time

Get more time for the finer things Business book reviews Have you ever found yourself staring at a blank computer screen? Spent hours ...

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Blogging in Spain: three top tips

Blogging in Spain: three top tips

I LOVE tapas! So you’ve decided to take your PR to an international level . And like any intelligent company, you’ve included blogging i...

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Don't be a 'Glasshole'

Don't be a 'Glasshole'

Or you'll look a little bit like this Google's glass experiment is currently underway with the 'explorer program', a tes...

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How to use social media for trade shows

How to use social media for trade shows

You'll have the whole world in your hands For many companies, social media engagement is part of their ongoing marketing campaign. F...

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What to do when you hit your follow limit

What to do when you hit your follow limit

Follow mommy! If you are anything like me, Twitter represents a minefield of interesting people that you want to follow. However, if you...

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How to turn a success into a crisis

How to turn a success into a crisis

Are you sure you should be celebrating? We all know the value of words; you wouldn't be reading this blog if you didn't.  So, ...

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Change management when management changes

Change management when management changes

This is the type of change we're talking about, right? The tech world has witnessed a momentous appointment, which is set to change ...

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Unwanted e-mail – kill it with fire

Unwanted e-mail – kill it with fire

Fire. Also great for barbecues. Earlier this month, Facebook's co-founder, Dustin Moskovitz predicted the death of e-mail . His main...

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On YouTube, the only way is authenticity

On YouTube, the only way is authenticity

You tube, I tube. We all tube for authenticity Gone are the days of 'fake it 'till you make it' on YouTube. A few days ago, ...

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Facebook turns ten

Facebook turns ten

Yummy yummy chocolate cake! A decade has gone by in the blink of an eye. It's no cliché to say that the last ten years have revoluti...

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