Friday’s [Brownian] media moves

The Stone Junction office has been buzzing with news lately, and this time we didn’t focus on some new automation gadget that will fly people to the moon or an energy saving device. What made the Stone Junction ‘news’ actually focuses on the current state of trade media, journalistic trends and new magazines.

Since the beginning New Year we’ve heard of quite a few media moves in our industry sector. The trade press has experienced something of a Brownian motion; shiny new magazines have been launched, whereas some less fortunate ones saw their last print edition.

To start off with, the local press too has experienced a few notable changes. The Birmingham Post and Birmingham Mail now have a new regional head of business, Graeme Brown.

After heading the editorial for Automation magazine for the last few years, Neil Mead has left Wilmington and will now be leading the events department at Findlay. Joe Bush has now taken over editorial responsibilities for Automation.

Anna Simpson is the new editor at the sustainable solutions magazine Green Futures published by Forum.

Stevie Knight, who has been news and feature writer for Port Strategy, Maritime Journal, The Motorship, Green Port and Boating Business, has announced the will be going freelance from the beginning of March. Knight had been collaborating with Mercator Media for the past five years.

Television Business International has appointed Jesse Whittock as deputy editor. Whittock hopes to contribute shaping the content of the publication’s magazine and website. He will be working closely with editor Stewart Clarke.

And in other TV magazine moves; we’ve learned that Andy McDonald has been appointed deputy editor of Digital TV Europe.

As you can see, the world of trade media is quite newsworthy in itself. As public relations consultants, it is our job to constantly take the pulse of our targeted publications. This is what allows us to adapt and respond to magazines’ demands, which in turn, helps us get the best coverage results for our technical and engineering clients.

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Oana Baetica - Technical PR consultant

Stone Junction is a cool technical PR agency based in Stafford. We work for all sorts of businesses, with a particular focus on technology, technical and engineering companies. We like being sent cake and biscuits by clients, journalists and prospects.

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