Technical PR: Media moves and neologisms

Technical PR, Engineering PR, Industrial PR, Manufacturing PRIt has been a very quiet week for movement in the technical and business media, with only two significant changes to speak off. The Sunday Times has named Dominic O'Connell as the new business editor. He replaces John Waples, who is leaving to join City PR company Financial Dynamics. Dominic takes on the role from 2nd February. Meanwhile, Net Communities Ltd has launched Thinq, a website covering the latest developments in the world of information and communications technology. The site is edited by Paul Hales.

So, as it’s been so quiet, I thought you might appreciate something light hearted. It is, after all, Friday. The Washington Post recently published the winning submissions to its yearly neologism contest, in which readers are asked to supply alternate meanings for common words. Here are the highlights (with thanks to fellow PR, Charles Clarke for supplying them):

The winners:

1. Coffee (n.), the person upon whom one coughs.
2. Flabbergasted (adj.), appalled over how much weight you have gained.
3. Abdicate (v.), to give up all hope of ever having a flat stomach.
4. Esplanade (v.), to attempt an explanation while drunk.
5. Negligent (adj.), describes a condition in which you absentmindedly answer the door in your nightgown.
6. Lymph (v.), to walk with a lisp.
7. Gargoyle (n.), olive-flavoured mouthwash.
8. Flatulence (n.) emergency vehicle that picks you up after you are run over by a steamroller.
9. Balderdash (n.), a rapidly receding hairline.
10. Rectitude (n.), the formal, dignified bearing adopted by proctologists.
11. Frisbeetarianism (n.), (back by popular demand): The belief that, when you die, your Soul flies up onto the roof and gets stuck there.

Have a good weekend.

Bookmark and Share

Richard Stone

Stone Junction is a cool technical PR agency based in Stafford. We work for all sorts of businesses, with a particular focus on technology, technical and engineering companies. We like being sent cake and biscuits by clients, journalists and prospects.

No comments: